Use Video to Improve Conversion Rates

How Video Can Improve Conversion Rates

You’ve probably seen the different studies and claims that video has a significant impact on conversion and it makes sense. Video gives you the opportunity to experience how a product or service can help you in a different way than just an image or text can. Not only can you see something, but you can hear it and video can be enhanced with informational images and text to help explain it even better. It gives you the chance to mix an in person experience with a professional presentation.

Let’s look at this example and you’ll see why.

Just a Title

Pug in need of adoption – call us

Title with description

Pug in need of adoption – call us
Small Pug breed dog up for adoption, up to date on all shots and approximately 3 years of age.

 Words with a picture

Oh wow, that's a cute dog.

Pug in need of adoption – call us
Small Pug breed dog up for adoption, up to date on all shots and approximately 3 years of age.

Now with Video

Loading player...

Oh wow, that's a cute dog.

Pug in need of adoption – call us
Small Pug breed dog up for adoption, up to date on all shots and approximately 3 years of age.

You can see that video reaches an entirely new level; just watching the dog move will move more people to consider adoption and increases his chances of finding a home. You’ll notice the same for other items, more companies offer videos describing products and services. The more information you have the more comfortable you feel making that decision or at least considering it. 

Learn More:

• Wharton Research Center Reports: http://www.wharton.upenn.edu/faculty/research-centers-and-initiativ.cfm
• How Video Can Work For Video Producers
• How to Use Video to Promote Your Business
• Tips and Tricks for Making Training Videos
• Learn about Bizideo's Video Solutions
• Contact Bizideo to Learn More

How Bizideo can work for video producers

Bizideo for Video Production Companies

How you can use one account to deliver content to your clients

For a little more than half a decade Bizideo has been working with a number of content producers to help complete the life cycle of their creations. They specialize in creating the best video and audio content and we specialize and making sure it’s delivered the best way for their clients. It’s because of our strong history working with different Videographers that we have developed a variety of delivery solutions.

Screen Captures of some Content
Management screens in a standard Enterprise

Enterprise Solution for Video Producers

Our Enterprise is definitely the preferred tool of choice for Videographers to learn more about the Enterprise click here.

Your Enterprise Includes

• Mobile Uploading & Mobile Content Management (including view reports)
• Member Manager so you can use a subscription to grant your customers accounts but maintains control
• Ability for Users to download video
• Easy ability to embed playlists or videos for your clients
• Ability to track views
• Secure control over all your media
• Ability to place a watermark, pre or post roll image or thumbnail

If you wish to manage all your client content you won’t need a subscription system and can use a basic Enterprise Solution delivering the embed codes to your client.

Wizard Website Solution for Video Producers

This is a less powerful but still fully functional solution for Videographers with a tight budget, with a basic Wizard costing just $99 for set up and $25 a month after that with unlimited video uploads. There are 2 ways to use the Website Wizard to help keep your video secure.

•        Password Protected Pages, using the default video website wizard account you can add video to a page and enable the password protection. Only users who know the password can view the video. The only downside is you can’t allow downloads of the video this way.
•         Media Viewer + Password Protected Pages is the ideal way to use the Wizard as a videographer, with the difference in price just being $15/month. The Media viewer not only lets your clients view content, but they can leave comments and download media as well.

A Screen Capture of the Media Viewer Published through the Bizideo Website Wizard

If you are interested to learn more please contact us at Info@Bizideo.tv, we’d be happy to work with you and consultation is always free.

Learn More About

• Video Website Wizard
• Enterprise Solution
• How ILostMyJob uses Bizideo.tv
• How Impression Management uses Bizideo.tv
• How AAA Minneapolis uses Bizideo.tv
• How Bizideo created a custom Enterprise Solution for A+ Aspire University
• How TeamKLIPZ uses Bizideo.tv

3 Places to Head for Free Images

Some Wonderful Sites that Offer Free Images / Icons

As a content creator one of the biggest frustrations is finding a image that matches your message, especially for a good price. The good news is there are reputable sites out there that provide images and icons free of charge. (Of course they wouldn't mind if you bought something too.)

To get you started here are 3 websites you should visit weekly to get any freebies released.

• http://www.istockphoto.com/ : You will need to register, but once you do you can download free images, audio tracks, video files and illustrations. 
• http://us.fotolia.com/Info/Images/FreePicsOfTheWeek : Fotolia offers some more affordable stock media and allows you to download free images weekly, like with IStockPhoto you will need to register.
• http://www.smashingmagazine.com/tag/freebies/ : Smashing Magazine not only has some great articles but they have free wallpapers (monthly) and free icons. You do not need to register to make downloads here.

IStockPhoto Example from this week

Fotolia Example from this week

Good luck creating content, for more helpful hints check out the following:

• How to Get the Most Out of Your Content 
• How to Create Effective Educational / Training Videos
• How to Promote Your Business - Showing What You Know

Reusing Your Blog Articles

How to Get The Most Out of Your Content

Your time is worth a lot, get the most from what you create.

You have probably heard that “content is King”, it can help users find you through search engines, establish you as an authority in your field, resolve consumer issues, sell products and more. Just as well known is how much work creating content can be. Many experts suggest you make a routine out of creating blog posts about relevant topics but if you are going through all that work to create content why not get more out of it?

Your blog article can be turned into a variety of media resources, allowing your users to pick and share the format they like best.

Take your blog entry and use it to create:

• Video, just add visuals and a vocal track to the content you've already written
• Even better if you create an SRT and offer Closed Caption
• Pinterest, hop on over to Photoshop or just include a Pinterest button on your completed article and be sure to share it to a board.
• Audio, podcasts were one of the most popular forms of media for years but even though video is more available that doesn't mean the podcast audience is extinct. Offering a podcast is a nice alternative because users can stream it while they do other things.
• PDF, sometimes you really just need a document you can send off to people so they have all the information right there. This also allows you to reach users who would rather print things out and have the information in hand (literally).
• Many field experts collect their blog entries and create a book or digital book as well.

You took the time to make that content, get the most out of it.

How to Check Your Browser Version

How to Check Your Browser Version

Easily check your browser version with a matter of clicks.

Loading player...

This visual guide can help you check your version for Chrome, Internet Explorer, Firefox, Safari and Opera.