Tuesday, November 12, 2013

Reusing Your Blog Articles

How to Get The Most Out of Your Content

Your time is worth a lot, get the most from what you create.
You have probably heard that “content is King”, it can help users find you through search engines, establish you as an authority in your field, resolve consumer issues, sell products and more. Just as well known is how much work creating content can be. Many experts suggest you make a routine out of creating blog posts about relevant topics but if you are going through all that work to create content why not get more out of it?

Your blog article can be turned into a variety of media resources, allowing your users to pick and share the format they like best.

Take your blog entry and use it to create:

  • Video, just add visuals and a vocal track to the content you've already written
    • Even better if you create an SRT and offer Closed Caption
  • Pinterest, hop on over to Photoshop or just include a Pinterest button on your completed article and be sure to share it to a board.
  • Audio, podcasts were one of the most popular forms of media for years but even though video is more available that doesn't mean the podcast audience is extinct. Offering a podcast is a nice alternative because users can stream it while they do other things.
  • PDF, sometimes you really just need a document you can send off to people so they have all the information right there. This also allows you to reach users who would rather print things out and have the information in hand (literally).
  • Many field experts collect their blog entries and create a book or digital book as well.

You took the time to make that content, get the most out of it.

Monday, November 11, 2013

How to Check Your Browser Version

How to Check Your Browser Version

Easily check your browser version with a matter of clicks.
Loading player...

This visual guide can help you check your version for Chrome, Internet Explorer, Firefox, Safari and Opera. 


Friday, October 25, 2013

Using Video When Creating a Lesson or Training Plan

How to Create Effective Educational / Training Videos
How to use video to make complex lessons or training easier.


Everyone learns differently, video can help you reach people
who may have had a hard time otherwise
When it comes to training your coworkers or clients it’s not uncommon to feel like all you are doing is repeating yourself. Sometimes it can be hard to keep straight what you’ve told whom and it can be even harder for them to retain all that you’ve taught them. This is something you can overcome by making common requests into a video, a video can be shared and viewed at anytime.


Benefits of Teaching and Training through Video

  • You only need to create the material once
  • Item can be sent to those in need with ease
  • You can track what content people are viewing the most of
  • Those in need can look up this resource at anytime
  • Video works well with visual learners
  • People are more likely to view a video than to ask for help


Using Video To Gain Information

  • You can track Video views to see what content is most popular
  • You can learn what days of the week are the best for new content
  • Enterprise users can track member activity
  • We also offer more advanced tracking to let you know more


Tips for Creating a Successful Educational Video

How to create training videos that work
Video training is not only easy to create and use but your
clients can use it from home in addition to work.
  • Title your video in a way that is easy to remember and informative
    • For example a video about Search Engine Optimization Tools in the Wizard might be titled “SEO Wizard Tools” you can always add a description that says more but your title should be straight to the point so people can spot it browsing a playlist
  • Create a video Description, this is where you can define information even further
  • Closed Caption is a wonderful tool, be sure to create and upload an SRT file
  • Plan out your video, just like you would with a good training session. Outline what you want to cover and what you really would like to emphasis
  • Use visuals, the use of images will not only make your video more interesting but will make it easier to explain things
    • Use screencaptures from any software
    • Use slideshows like you would with PowerPoint
    • Use images of the product or procedure
  • Make sure to use simple to understand language, no need to confuse your audience
  • Keep the video focused and on one topic, if you need to make multiple videos that’s fine. Making a video too long or complex will lead to viewers losing focus.
    • Example: Making the Best Meal Ever
      • Video 1: Making Cheese Rolls
      • Video 2: Making Chicken Pot Pie
      • Video 3: Making a Chocolate Cake
    • As one video the above would be too long and viewers may only be interested in one of the videos in the sequence


Interested in expanding your training into video? Give us a call, consultation is free.


See how some companies are using video to educate others:

Friday, September 13, 2013

How to Promote Your New Business - Showing What You Know

Show What You Know

This is your chance to help build a new
base of customers or clients.

Help establish your business as being credible by sharing your knowledge with your potential customers

When it comes to websites the competition is strong, to stay on top you need to make sure you are doing all you need to set yourself apart, without breaking the budget that is. Your website is how many customers will find you and may be the only factor they use when deciding to do business with you. It’s because of this that you need your website to deliver an added touch, and that’s you.


Not only can you use video as an introduction to your services or products but you can use it to show HOW to use them/do things.  We've seen this approached used successfully for everything from plumbers to job hunting experts and lawyers. The key is to not to give away too much, you still want them to do business with you, but to give them enough to see that you know what you are talking about.

What should I make videos about?

That depends what you are selling, for example a dog groomer may want to do a video with tips on how to make your dog feel comfortable on their ride to the groomers. Not only would this video be relevant to what the customer needs but it helps the business show that they care and may even result in some calmer four legged buddies. It’s finding that all around balance that can be tricky.


Other Examples:
  • Language Coach : Cover some quick common questions by demonstrating the right way to do them but don’t go into too much detail. (Demonstrates knowledge)
  • House Cleaning / Maid Service : Help make your job easier by giving viewers tips like just spraying down the shower when they get out. (Another great win-win)
  • Lawn-care : Show the best way to set up a sprinkler and when to water.
  • Plumbers : Detail simple at home fixes that aren't worth your time to attend to
  • Chimney Cleaners : Make a video to help visitors identify if they have animals in their chimney.


The Benefits

Remember to share links to your published content
on your social accounts.
You may not notice the benefits at first but as they start to reveal themselves you may be surprised with how powerful video can be for communicating.
  • Gain credibility by demonstrating relevant knowledge / skills
  • Build back-links when people share links to your content
  • Gain visits, many search engines will rank relevant video content higher than text alone
  • Build a relationship with future customers, after all now they have a face and voice to match with the company
  • Increase visit duration, meaning folks will stay on your website longer if there is something to learn
  • Use the video as a base to build relevant content, the more useful content you have the more likely you are to turn up in search engine results
  • Practice your presentation skills


Check Out What Others Have Done

Here are some examples of what some of our clients have done with video.
Learn How We Can Help
We do offer video websites as well as video hosting/delivery and management but did you know that we have strong network of designers, marketing companies and video producers? If you would like professional help getting started just let us know. We can also help you brainstorm what kinds of content might benefit you best. - Bizideo Contact Page

Getting Started

You may find the concept of turning on your camera to make a video a little intimidating at first but don’t fret. Start small, simple and short for your videos and don’t worry if you have to take more than 1 go at it. While professional videos are amazing you can start with content made at home and when you budget allows move up. Just sit down and write down the 5 things you get asked most or the 5 things you wish your customers knew/did. Pick 1 and write out what you would say, then get ready and get filming. While you start out don’t be ashamed to use something like Windows Movie Maker to start editing your video, remember fancier content costs money. Start small and move up.


When you feel ready to start publishing give us a call and we can help you out 

507 382-2054



Wednesday, September 4, 2013

The Button Bizit

An Introduction to the Button Bizit

The button bizit allows you to place an individual button on your page. This button can be customized to fit into your website.
To add a Button Bizit go to Bizit Library and down to Content

Stylize the Following
  • Font Family
  • Size
  • Color
  • Properties : bold, underline, italicized, strike through, align left, align center, align right
  • Text Shadow
  • Box Shadow
  • Border
  • Background Color or Image
A screenshot of the Button Bizit.


Resources

Wednesday, August 28, 2013

Don’t forget to use your Social Optimization Tools!

Make Your Website Search Engine Friendly

Your Standard Bizideo Video & Mobile Website Wizard has some handy tools that make it easier for you to get your Website recognized by search engines. Here are some of the ways you can use your Bizideo Video & Mobile Website Wizard to make it friendly to search engines. 

A collage of the Search Engine Optimization
(SEO) Tools you have with your Standard Bizideo Wizard Account

  • Page Settings: Title, Description and Keywords
  • Google Webmaster
  • Google Analytics
  • Bing Webmaster
  • Search Engine Robot Blocking
  • Password Protecting a Page







Settings

Google Analytics

  • Log into your account: http://www.google.com/analytics/
  • Go up to Admin (Top right)
  • Under the Property Panel click “Property Settings”
  • Copy your “Tracking ID”
  • Log In & Click: Settings
  • Paste the “Tracking ID” into the Google Analytics ID Field
  • Publish your Wizard 
A screenshot of the ID you need to copy and paste into your Wizard.

Google Webmaster

  • Log into your account: https://www.google.com/webmasters/
  • Click: “Manage Site” at the end of the row for the site you would like to verify
  • Click: “Verify this Site”
You will need to log in or register to add your site.

  • Click: “Alternative Methods” & Click: HTML tag
  • Copy the “Content” tag and head over to your Bizideo Account
  • Log In & Click: Settings
  • Paste: The Content tag in the Google Webmasters Verification field
  • Publish your Wizard and in Google Webmaster click to verify

Copy the area that we have highlighted above.

Bing Webmaster

  • Log into your account: http://www.bing.com/toolbox/webmaster
  • Click: Configure My Site
  • Click: Verify Ownership
  • Copy the “Content Key” and head over to your Bizideo Account
  • Log In & Click: Settings
  • Paste: The “Content Key” into the Bing Webmaster Tools Verification field.
  • Publish your Wizard and back in Bing click to verify
To verify your account you will need to select the code in the area we have highlighted above.

Page Settings

Setting your Page Title, Description and Keywords can help search engines figure out how your site should appear in their results.You can set up your Page Settings for each page you create, and we suggest you do so to make sure your pages are indexed by search engines as accurate as possible. 
Here is how the fields you fill out compare to actual search engine results of that page.


Robots

Want to work on a page but don’t want it to show up in Search Engines? Not a problem, when you go to publish your page just check the “Robots: Do not allow this page to be indexed by robots” option before you hit publish. You can do this on a page by page level, allowing you to control what search engines see and what they index.

Require Password to View Page

Every once in a while there is a need to publish something on the internet while restricting who has access to see it. While our Robots option will hide the page from being saved by Search Engines it does mean that anyone who clicks something to go to that page can see it. In order to restrict who can see a page you publish you can use the “Require Password to View Page” option. Clicking this box (under Page Settings) will allow you to set a page password. When users arrive on that page they will have to enter the password (you do not need to enter a username) in order to view the page. So just click to activate password protecting, enter the password and hit save. 

Resources:




Thursday, August 15, 2013

New Bakery Template

This Week's New Template : Our Bakery
Genre: Business, Small Business, Bakery
Colors: Brown, Cream, Tan

Buyout : Available

You can try out this desktop and mobile bakery website template here:  https://wizard.bbitn.com/ 

Template Includes:
  • Index Page & Mobile Index Page
  • About Us Page & Mobile About Us Page
  • Contact Us Page & Mobile Contact Us Page
Our Bakery : This template is flexible and can be updated with your company information. It features a rich selection of earth tones.

These screenshots are of the mobile website template.

Suggested Customization
Take the time to update your Page: Title, Description and Keywords so your site is easily found in search engines. As you have a Bakery I would suggest considering the addition of a order form to your website, the form input Bizit should be able to handle that for you. As always if you have any questions please contact us at Info@Bizideo.tv

How do I use this template?
Unlike most templates this requires no programming, no downloads, and no fancy pants installs. All you need to do is select it and sign up for a website. We host everything so you'll be free to access your site where ever you have the internet.

I see a video player, can I put video on this?
Yes'm you can. A Standard Bizideo Wizard account includes video uploads/encoding/hosting and streaming. So you can manage your website and your video all in one place.

What does a Wizard Account require?
An internet connection and one of the latest versions of the following browsers: Internet Explorer, Chrome, Firefox or Safari. You'll also need a mouse or a laptop touch pad. You can sign up for a free trial or if you know this is what you want you can purchase an account online and start working immediately.

No downloads, who hosts this stuff?
Yep, you don't need any downloads unless you don't have a browser, in which case I'm impressed your reading this. Bizideo also hosts everything either on our Cloud or on our Content Delivery Network. It's included in your price, and yes we know that's really cheap compared to other media delivery systems but don't worry it covers up to 5GB in bandwidth. (Yes that includes all your uploaded video and encoding.)

Wednesday, August 14, 2013

What is the top browser?

Chrome is Top Browser Again

Every once in a while it's a good idea to check to see what the most popular browser is out there, and to save you some time we thought we'd post the latest here. July ended with Chrome on top, with 52.8% of users, followed by 28.9% for Firefox.

W3Schools has these findings detailed here: http://www.w3schools.com/browsers/browsers_stats.asp

(Don't worry if you use the Bizideo Website Wizard we have you covered since we support all the major browsers.)

Wednesday, July 24, 2013

Writing a Better Email Subject

Like many of you we enjoy learning new things and found this page by Mail Chimp very helpful. http://kb.mailchimp.com/article/best-practices-in-writing-email-subject-lines

We suggest that you check it out some of the highlights are:

  • Avoiding the words: Help, Percent Off and Free
  • Keeping your subject at or under 50 characters
  • Examples of their best results and worst email subject results


A very handy study and some pretty easy tips to live by. Just a reminder if you have an Enterprise Solution we now have a message scheduler: http://bizideo.blogspot.com/2013/07/schedule-messages-to-your-video.html so why not to try out some of the Mail Chimp tips!