How to Create Effective Educational / Training Videos
How to use video to make complex lessons or training easier.
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| Everyone learns differently, video can help you reach people who may have had a hard time otherwise |
When it comes to training your coworkers or clients it’s not uncommon to feel like all you are doing is repeating yourself. Sometimes it can be hard to keep straight what you’ve told whom and it can be even harder for them to retain all that you’ve taught them. This is something you can overcome by making common requests into a video, a video can be shared and viewed at anytime.
Benefits of Teaching and Training through Video
- You only need to create the material once
- Item can be sent to those in need with ease
- You can track what content people are viewing the most of
- Those in need can look up this resource at anytime
- Video works well with visual learners
- People are more likely to view a video than to ask for help
Using Video To Gain Information
- You can track Video views to see what content is most popular
- You can learn what days of the week are the best for new content
- Enterprise users can track member activity
- We also offer more advanced tracking to let you know more
Tips for Creating a Successful Educational Video
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| Video training is not only easy to create and use but your clients can use it from home in addition to work. |
- Title your video in a way that is easy to remember and informative
- For example a video about Search Engine Optimization Tools in the Wizard might be titled “SEO Wizard Tools” you can always add a description that says more but your title should be straight to the point so people can spot it browsing a playlist
- Create a video Description, this is where you can define information even further
- Closed Caption is a wonderful tool, be sure to create and upload an SRT file
- Plan out your video, just like you would with a good training session. Outline what you want to cover and what you really would like to emphasis
- Use visuals, the use of images will not only make your video more interesting but will make it easier to explain things
- Use screencaptures from any software
- Use slideshows like you would with PowerPoint
- Use images of the product or procedure
- Make sure to use simple to understand language, no need to confuse your audience
- Keep the video focused and on one topic, if you need to make multiple videos that’s fine. Making a video too long or complex will lead to viewers losing focus.
- Example: Making the Best Meal Ever
- Video 1: Making Cheese Rolls
- Video 2: Making Chicken Pot Pie
- Video 3: Making a Chocolate Cake
- As one video the above would be too long and viewers may only be interested in one of the videos in the sequence
Interested in expanding your training into video? Give us a call, consultation is free.
See how some companies are using video to educate others:
